Christelle Isakova is a Bulgarian interior designer based out of New York. She aims to create spaces that seamlessly blend old-world elegance with contemporary design, drawing inspiration from her rich heritage while embracing modern trends. Through her work, she strives to craft environments that tell a story, evoke emotion, and provide a timeless yet fresh aesthetic for her clients.
BRAND OVERVIEW
01 BRAND STRATEGY
02 BRAND IDENTITY
DELIVERABLES
Christelle wanted to incorporate her love of historical Bulgarian architecture into her brand, just as she does with her interior design style. To achieve this, I blended traditional Bulgarian design elements with modern touches, creating a look that feels both authentic and contemporary. This approach ensures that her brand not only honors her heritage but also appears polished and relevant in todayβs design landscape.
ABOUT THE BRAND
ABOUT THE BRAND
In designing for Christelle, I aimed to blend tradition with modern eclecticism. I utilized warm tones to evoke a sense of comfort and sophistication, mirroring Christelleβs ability to craft inviting, intimate spaces. These colors, paired with cozy textures, reflect her Bulgarian heritage while appealing to the refined, global audience she serves. I wanted the overall aesthetic to feel approachable yet luxurious, aligning with her signature balance of history and innovation.
ABOUT THE BRAND
For Christelleβs logo, I chose a type that I felt was a perfect fitβa traditional serif with an eclectic twist. The classic elements nod to Christelleβs love of historical architecture, while the playful touches speak to her modern design approach. This combination reinforces her unique identity as a designer who seamlessly merges the past and present. Much like her interiors, the logo feels grounded in history but refreshingly current, creating a cohesive visual story that aligns with her design ethos.
